Friday, March 23, 2007

IT'S NOT OVER YET!


Updated:

Apple's charts are finally on the move! As soon as the numbers solidify, we'll post them here. Early returns as of 11:55PM Pacific Time 3/23.

You can still Bum Rush!


Canada Rock - #10 (Yes, we outsold the new Rush single in Canada!)
Canada Overall - #53
US Rock - #11
US Overall - #99
Netherlands Rock - #2
Netherlands Overall - #15
Sweden Rock - #7
Germany Rock - #12
Norway Overall - #55
Portugal Rock - #31


Source: Apple.com

Also, check out this post about Bum Rush on Spin.com (http://www.spin.com/features/everybodystalkingabout/2007/03/070323_bumrush/)

43 comments:

Zack "The Mothman" Daggy said...

Have we scared "big media" so badly, that they're willing to stop the charts for well over 24 hours? If so, that is a bigger victory than reaching number one for a day, because it proves that they're worried about new media's influence! This may end up being huge!

Ed said...

Apple claims 3 million song downloads a day. Lets say the top 100 gets 5% of those. That would mean the AVERAGE each song in the top 100 would get is 1500 downloads a day. Realistically, the bottom of the list is likely much lower than that number. If half those that visited the site downloaded "Mine Again" on Thursday, they would be in the top 100 easily. Even if those stats were compiled over a 4 day period.

Is 5% too little? Too much? Either way, something's up!

Music Of Our Heart said...

Power to the People
Right On

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Ed said...

Additional thought. The 3 million/day iTunes downloads are worldwide. So even if the US had an 80% share, it'd drop that number down further.

Parkylondon said...

Before we jump too high and shout too loud let's wait for Apple's take on this.

Should Apple explain why the charts haven't changed in over 24 hours? Absolutely! Is it suspicious? Sure, a little but probably not so bad that we start creating conspiracy theories. Until Apple responds we wait.

If, indeed, as it seems, we have broken Apple's chart algorithm then that is not just great news - it's news that will be shaking the music industry to its core.

PS sorry about the pun. Couldn't resist.

jwl said...

I noticed a change in Black Lab's placement on the charts.

On the morning when I bought the song, it was already 93rd in the top 100 songs. As of 11:46pm MST today it's at 53rd. So I would take the claim that the iTunes charts haven't changed with a grain of salt.

FYI, I'm in Canada, so I don't know anything about the mutability of the US charts.

jtjdt said...

iTunes sells well over 5 million songs a day.

Unknown said...

I think there's a very good reason as to why people are more accepting of this gaming of the charts as opposed to gaming something such as Google.

Google is meant to be an honest representation of the state of the internet. They actively try to make it more accurate, and we rely on that accuracy.

The music charts have long been controlled by nasty people with an interest in making their material appear higher. This is gaming a system that is inherently flawed, specifically in an attempt to overcome its flaws.

Mark Yoshimoto Nemcoff said...

I know the nature of the internet leaves us all to believe the worst, but I saw someone's comment on Digg that the delay could have been caused by all those people who bought Apple TV buying tons of shit from the store. They did release a new platform. We never took that into account. Honestly, I think we'd all love it if there was something sinister behind the delay, and who knows, there might be, but the timing of the release of Apple TV leads me to also consider that possibility.

But hey! Look at some of that chart movement we are now seeing! Let's focus on that!

Expert said...

So Long and thanks for all the fish,
so sad that it should come to this!

The people TRIED, and the people FAILED!

BOYCOTT APPLE'S FAIRUSE AND BOYCOTT MICROSOFT'S DRM AND BOYCOTT IPODS AND BOYCOTT ZUNE!

Grayson: Atlanta, GA said...

Excellent first time out! As with most good things, it'll get better the more you do it. I'm soooo proud of you guys who started this initiative. The best is yet to come. More cliches from me too no doubt...

And no matter what the effort did or did not do for Black Lab, there were residuals all around for people who participated. For instance, my YouTube clip got almost 2K views! More than any of my other YouTube videos. I picked-up new subscribers to my YouTube channel, and my blog traffic also increased significantly.

So there! I benefited immensely from BRtC on a personal basis, and that was totally unexpected. What's not to like?!

Zack "The Mothman" Daggy said...

Ok, I was one of the first to suspect foul play on apple's end, but after finding out about apple tv and seeing the new chart numbers roll in I'm willing to admit that there probably wasn't some kind of conspiracy. So I agree that we should stop focusing on the chart delay, and focus on those numbers...cause WE WON!! We successfully Bum Rushed the Charts in many countries! Forget about new media flexing its muscles, we just entered the ring and won round one. Anybody else up for round two?

Jack said...

Like I said on Chris' blog - it was a success. We don't know how the charts are worked out - but we'll learn and we'll be even more effective next time.

My only concern this weekend is that the Apple TV that my wife bought for my birthday 5 weeks ago STILL hasn't shown up EVEN AFTER the email telling me it was despatched days ago!!!

Well done to Mark and Mike and Chris and all of us :)

Jack in Scotland.

Michael Seaton said...

Great project, great results.

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i think it's cool that the story is featured on Spin. I came across the article yesterday because the link was in my bloglog. It was so random. But this campaign is so interesting and it did a lot of great things no matter what anyone says.

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