Our one day push led to 72 hours of excitement as the charts slowly aggregated. I believe these were our highest chart positions:
iTunes Rock Charts
US: 11
Canada: 10
Netherlands: 2
Germany: 12
Sweden: 7
Portugal: 31
UK: 71
Australia: 35
Austria: 25
Denmark: 40
Finland: 42
Ireland: 54
Italy: 30
New Zealand: 56
Norway: 23
Switzerland: 42
Overall Top 100 Songs Chart
Netherlands: 15
Norway: 55
Canada: 53
US: 99
Germany:98
Sweden: 98
Please let me know if I missed something.
If you were to look at all of the other bands on the charts at the same time, Black Lab was the ONLY UNSIGNED BAND.
Just getting onto the charts is pretty huge. Note that there are record companies out there that can't do what we did on the 24th.
Was there movement on the charts that wasn't apparent because they only updated 3x in 24 hours? Possibly. Was there an Apple conspiracy to shut down the charts on Bum Rush day? I really doubt it. Were the iTunes servers probably swamped because of the release of Apple TV and an update to the iTunes software? That would be my guess.
Did traditional media take notice? Washington Post, BBC, San Jose Mercury, Billboard, Spin, CBC, Businessweek and others. Raise your hand if you've ever heard of any of these.
Was it a success? You tell me. The whole experiment was set up to show that podcasting and new media is a social movement that has a pretty far reach across the globe. Bum Rush got a lot of people inside and outside of new media talking, shed more light on podcasting and helped get some exposure for an unsigned band and helped them tell their story about how they were mistreated by a major record label.
And in the end, even though we may not know the final sales report for 30 days, I'd wager that we raised thousands of dollars for the scholarship fund. Some kid who couldn't afford college before will get to go this fall because of the podcasting and blogging commuities. I don't know about you, but that makes me feel pretty good.
Honestly, 100 percent the credit belongs to you, the podcasters, podcast listeners, bloggers and blog readers who took part in Bum Rush the Charts.
Imagine what we could have done if we had made it a whole Bum Rush week instead of a day?
Sunday, March 25, 2007
THE RESULTS ARE IN!
Posted by
Mark Yoshimoto Nemcoff
at
10:02 AM
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9 comments:
Due to the potential time delay (people don't always listen to podcasts the day or even week they come out), we may potentially see a longer outcome.
This is a fabulous start, Mark. I know that your team put in a strong effort to kick off the organic distribution of this message.
I heard about this on the Podcast called RadioZoom (radiozoom.net) based out of Vancouver. He referenced having heard about this on the DSC. After which I heard about it on DSC, and found the website.
I blogged about it on my own blog, and also passed it on to my blogging guru within our company. He told some people who told others. Finally, on the night of the Bum Rush, I spammed select folks on my MSN list. Not exactly the practise originally envisioned I know, but it managed four extra confirmed hits.
Can't wait to try this again the next time around.
Hi Mark - thanks for the interview - audio is here...
I think it was a great concept to get attention for an unsigned band on iTunes. My band The Reverse Engineers would love to take part in any future Bum Rush the Chart events.
Good Work!
regards,
Dan Cote
drummer, The Reverse Engineers
www.thereverseengineers.com
Thanks for such a wonderful idea for the independent artist. Podcasting is making a difference!!
karmyn
Hey everyone, we are going to do it again and BUMRUSH the billboard charts over here at the George Hartline camp. George is a singer/songwriter band in Southern California.
JOIN OUR BUMRUSH
Check out George on myspace
George Hartline.com
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